Integrated PR & campaigns for family brands across the GCC & UK

TishTash Tots connects mother, baby and family brands with the communities, creators and channels that move parents to act. The GCC’s first specialist family communications team.

GCC's Only Specialist

The region's first cross-discipline team dedicated to the family sector

Integrated GCC & UK Experience

360° campaigns from PR to events to community

Community-First Approach

Direct access to 200K+ UAE mum community members

Award-Winning Since 2012

Part of The TishTash Group portfolio of companies

Trusted by leading family brands across the GCC & UK

WHAT WE DO

A 360° approach to family brand growth

From launch PR and influencer seeding to community events and performance media — every campaign is built to connect your brand with the families that matter to your business.
01
Public Relations
Media coverage, press features, journalist relations and brand credibility across GCC and UK titles.
02
Social Media & Influencer
Creator seeding, community influencer management and content strategy for family-focused audiences.
03
Events & Experiential
Launch events, school fairs, mall activations and mum-focused experiences that build trust in person.
04
Community Initiatives
Direct access to 90%-engagement UAE mum communities — Real Mums of Dubai, That Dubai Girl and more.
05
Content Creation
Video, photography, set design, CGI and editorial content built for family brands and parent audiences.
06
Digital & Performance
Paid social, OOH, performance media, website creation and digital strategy for measurable growth.
07
Brand Partnerships
Strategic collaborations and co-marketing with complementary family lifestyle brands and platforms.
08
Communications Strategy
Full campaign planning, positioning, messaging and integrated communications frameworks.
WHAT WE KNOW

We understand the GCC family audience — because we're in those communities

90%

Engagement rate in UAE mum communities vs 3–15% from traditional influencers
“UAE mums rely on peer-to-peer recommendations. Trust and community always outperform broadcast.”
Community-Led Trust

WhatsApp groups, Facebook communities and private mum networks outperform traditional influencers in authenticity and purchase intent.

Social-first discovery

Instagram and TikTok drive awareness — but decision-making is validated in community groups and through peer recommendation.

Events Convert

From school fairs to mall activations, in-person moments build trust faster than digital alone especially for family, education and lifestyle brands.

Affluent & Influence Led

The UAE's parenting audience is multinational, digitally savvy and high-spending with strong influence over household purchasing decisions.

Coverage Pieces
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Total Audience Reach
0 M+
Influencers Engaged
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Events Delivered
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OUR WORK

Campaigns that connect family brands with families

Integrated, measurable campaigns across PR, influencer, events and content –  delivered for some of the most exciting names in the family space.

Emma Bunton TishTah Tots

Kit & Kin — UAE Market Launch

We partnered with Kit & Kin to support their launch into the UAE market, delivering a fully integrated communications campaign designed to drive awareness, credibility and excitement.

220

Coverage Pieces

94.9M

Audience Reach

95

Influencers

£959k

PR Value

My Little Coco

243 coverage
1.3M reach
Rochelle Humes

Snuz

73 coverage
15.4M reach
Rochelle Humes
WHAT CLIENTS SAY

Trusted by the brands we work with

Our clients don’t just see results  – they feel like part of the team. Here’s what they say about working with TishTash Tots.